The pills are billed as a supplement to help boost weight loss for those working their way through the Keto diet, a targeted program that pushes one's metabolism to process fat ( or, to reach ketosis) as the main source of energy, as opposed to carbohydrates like sugar.īut viewers may be surprised to learn that there have only been a few instances when a Keto-related product has crossed the Shark Tank stage - and none have ever secured an investment from one of the show's main 'Sharks.' Some even claim to have been funded or personally endorsed by the business moguls featured on Shark Tank while pitching on the show. And when a product is just too outlandish to appear on the show, some entrepreneurs will simply fake an endorsement - which is the case for a whole suite of Ketogenic diet products, including some of which actually steal Lori Grenier's image to be used on social media.Īs reported by fact checkers at, there have been many digital advertisements for Keto diet pills that purport that the product has appeared on Shark Tank. reports can be worth double or triple a company's revenue in a single year) has pushed more inventors, brands, and businesses to seek endorsement from one of the shows' stars. The major commercial success associated with the show (which Inc. Shark Tank has been a platform for thousands upon thousands of products, some of which the series' diehard fans would say seem almost too good to be true. Keto-related products have rarely ever appeared on the ABC program, and Grenier said she has 'never done a Keto or diet product, ever.'.Lori Grenier and Mark Cuban have directly appealed to the public to avoid falling prey to these scams.A few of Shark Tank's business moguls have been targeted by fake advertisements for Keto diet pills products that have never appeared on the show.

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